Many of the success stories of the most important companies in the world were born in a garage. As it happened when Steve Jobs decided to found Apple with his adolescent friend and a former co-worker in that space of his house. Everything started with a dream that seemed complicated to make reality, especially when those around you belittle your aspirations and constantly tell you that you can not achieve them.
Against all odds, Job embarked on the adventure of creating one of the companies that produces the best known electronic equipment, software and online services worldwide. Currently, digital technology is part of our daily life, and many of the professions that are known today in less than 20 years will be obsolete.
For this reason, Google created a virtual academy with free courses that include certification. Since he knows that technology has become a powerful source of knowledge, progress and economic development, and nobody better than Google to talk and train on this. The Internet giant opens its doors to publicize the launch of a new educational platform that helps entrepreneurs and creatives of the world to build successful companies.
This is Digital Garage, an online academy full of teaching modules about online world opportunities, email, web analytics, search engine optimization (SEO), social networks, display advertising, online store and much more.
This initiative aims to benefit young entrepreneurs in Latin America interested in developing digital skills that enable them to promote a brand, plan a sales strategy or generate a positive impact on social networks.
According to the OECD, the demographic population of young people in the region is 163 million, of which 64% live in poor households; of all the mass of young entrepreneurs, only 13% have a tertiary education.
This highlights the challenges we face as a society, but also reveals one of the many obstacles to formal entrepreneurship: the lack of training, which adds to the lack of experience, lack of contacts, lack of capital and endless bureaucratic procedures.
This is how Google wants to shorten this gap and through Digital Garage we can train for free and receive an accreditation at the end.
Who can enroll in Google courses?
This is the best part: all Spanish-speaking students can participate for free and go through the 23 modules that were released in this new platform.
The only requirement to enroll is to have an email account on Google and have an Internet connection
What should I do to obtain the certificate?
To apply for accreditation it is necessary to complete all available modules and pass the final evaluation.
How can I register for Google courses?
If you are interested in participating in the virtual academy, then you just have to enter the following link: course schedule.
This is the complete list of the modules that you can carry out free of charge in Garage Digital:
1. Opportunities of the online world
2. First steps to online success
3. Develop your online presence
4. Connect via email
5. Discover the world of search engines
6. Have them find you in the search engines
7. Take advantage of search engines
8. Promote yourself in search engines
9. Improve your search campaigns
10. Discover web analytics
11. Succeed with web analytics
12. Promote yourself locally
13. Make your local customers find you online
14. Promote yourself in social networks
15. Enter fully into social networks
16. Discover the possibilities of the mobile world
17. Take advantage of smartphones
18. Advertise on other websites
19. Dig deeper into display advertising
20. Internationalize your business
21. Get the most out of your videos
22. Create your online store
23. Sell more through the Internet
Dare to enhance your knowledge and explore the range of educational content offered by Google. Remember that you can find out more news about free online courses by visiting the Oye Juanjo blog.