Can you imagine chatting with the bakery in your neighborhood or with the cafeteria that you tend to frequent the most? Very soon you can do it through the Google Maps application. Basically, it will be an option that will appear in the side menu of the app and that will serve to send messages to the owners of the establishments. The objective is that you can ask your doubts or concerns about the products sold in a specific store, or the food served in a restaurant that you would like to go.
With the new function of chatting with locals and businesses, Google Maps tries to gain a more important place, competing in addition to WhatsApp Business, one of the services created, precisely for this purpose. If it is implemented for all users, you will see a new tab (Messages) between the option “Your contributions” and “Share location” in the Google Maps menu. Sending messages to businesses will give you the opportunity to ask questions without having to make a phone call. You can, for example, order a cake for your partner’s birthday while you’re on the bus, or find out if a shoe store has your size saving you having to go for nothing.
In order to talk with customers, the owners of the establishments will need to download Google My Business (available for iOS and Android). From there, you can take a look at the pending messages and answer them. This means that in order to be able to chat with an establishment, this must have been previously registered in this app and be an active user. If so, the Send Message option will appear in your Google Maps listing. Once you do it, a chat window will open in Google Maps itself.
The chat is quite simple. It is used to exchange words, no images, stickers or emojis. In the end, it is not about interrupting the work of the businesses, but about making it faster and more efficient. Of course, it should be noted that the response messages do not have to be anonymous, they may be signed personally by the person writing them. Undoubtedly, a very interesting new feature that is beginning to be in the testing phase. We will be waiting to see if it is definitely implemented for everyone in the app.